With the stunning development of mobile phones like advanced s and tablets, and cell phone utilization, through recreations, applications, online networking, and sites, it is currently fundamental that your business site is versatile cordial, so that your customers and prospects can undoubtedly peruse and discover data, paying little mind to what sort of gadget (telephone, tablet, desktop, and so on.) they are utilizing.
Read below for additional insights into the importance of responsive web design
1. Mobile usage is on the rise
As of now, over 58% of American grown-ups possess a cell phone and just about 60% of all site activity is from cell phones. Truth be told, there are right now more cell phones on earth then their are individuals. What’s more, consistently portable use keeps on developing, so consistently an ever increasing number of prospects and clients will see your site from a cell phone. On the off chance that their experience seeing and cooperating with your site is poor, they’ll likely have a lower choice of your image, and they’ll likewise probably visit a contender’s site.
2. Shopping on mobile devices is steadily growing
Internet shopping is simpler than jumping in the auto and heading to the store and it is considerably less demanding in the event that you can do it in your most loved seat, while sitting in front of the TV. 80% of buyers frequently utilize their cell phones to shop on the web. Also, 70% of customers now utilize cell phones while in stores amid the occasions. In the event that your items and administrations aren’t anything but difficult to see from a telephone, you’re passing up a major opportunity for an open door.
3. Social media increases mobile visitors
More than 55% of web-based social networking utilization now occurs on cell phones, so sharing connections from online networking destinations like Facebook, YouTube, Twitter, or Google Plus to your site will mean much more movement and review of your site from cell phones. So on the off chance that you have a Social Marketing Strategy and need to use social sharing of substance, get responsive.
4. Responsive sites improve seo rankings
Responsive improvement is Google’s prescribed approach for portable website architecture. Google, responsive sites will perform better in inquiry rankings since they give a superior client encounter than destinations that are not portable well disposed of. Also, Google prefers that responsive destinations utilize single URLs versus distinctive URLs for separate versatile renditions of sites.
Moreover, cell phones now have a separate Google look calculation too, so on the grounds that your site positions high by means of a desktop seek doesn’t mean it will keep on ranking great for people for play out a similar pursuit through their telephone. This issue turns out to be much more basic when you consider that portable hunts will surpass desktop seeks in 2015! On the off chance that you think inquiry enhancement (SEO) is critical that your site better be responsive.
5. Responsive designs adapt to multiple devices sizes
Want your web design to look great, no matter the device or screen size? Then Responsive Web Design is the way to go. But don’t just think about today with smartphones and tablets. Think about tomorrow with smart watches, and Google Glass, and whatever new devices pops up for internet viewing. Responsive web design and development will work for them too.
6. One site is easier to manage and increase r.o.i.
There are currently many organizations that actually have two websites: 1) their main site and 2) a second mobile version of their site. This was a fairly common practice before responsive development became the preferred method. That meant multiple versions to manage and update – inefficiency!
With a responsive site, your site will adapt to each device, providing the relevant layout and content that best meets the users’ needs. It also means that your business will only have one site to manage, meaning you’ll only have to update content one time, regardless of how different people consume your content. That also means lower Web Content Management costs and higher R.O.I.
7. Responsive sites provide a better user experience
There are plenty of business reasons to implement a responsive website, but they all connect back to the goal of providing a better user experience for your audience. A responsive site means no more pinching and zooming, and no more side scrolling, to see an entire site that doesn’t fit on a mobile screen. And a better user experience reduces bounce rates, boosts website conversions and improves brand perception.
8. A better bathroom experience
Finally, the most disturbing stat about the growth of mobile usage:
75% of Americans bring their phones to the bathroom!
That’s certainly gross and it may also be an indicator of the downfall of mankind, but it is true. And if people are going to browse from the restroom, you can at least provide them with a positive user experience.